Add-on pack · Science and claims
Everything your formula claims, written down and defensible. The trial evidence per ingredient, the problem your product solves, how it works, and exactly what your marketing team may and may not say.
Written so whoever signs off your marketing has the evidence in front of them.
Anyone can put an ingredient on a label. What sets a brand apart is being able to say why it is there and stand behind it. We read the trials and meta analyses behind each ingredient in your formula and write them up so they can be used rather than filed, set out the problem your product solves and the mechanism it works through, and hand your marketing team a green and red list of what may and may not be claimed in your market.
Buying these separately£2,250
Evidence & Claims Pack£1,895
You save£355
Four documents, four prices, one figure if you take them together.
Confirmed with your project plan. We plan the work with you as soon as your brief comes back, and every deliverable carries a date before anything starts.
Do I need a finished formula first?
Yes. The evidence is written against the formula that is going into the product, so it cannot be written against one that is still moving.
Can my agency use this?
That is what it is for. The claims matrix is written to be handed to whoever writes your marketing, in the form they need it in.
Is this the same as regulatory sign off?
No. This pack tells your team what the evidence supports and what the rules allow them to say. The words that go on the pack itself are Label Content & Regulatory Text.
£1,895
You save £355 against buying the parts separately.
